Innovate
About customer value
Customer Value, Inc. is a pioneering strategy consultancy dedicated to helping businesses unlock their true competitive potential through deep customer insights and strategic analysis.
Our journey of transforming business strategy
Founded in 1990 by Dr. Bradley Gale, Customer Value, Inc. has been at the forefront of revolutionizing how businesses understand and deliver customer value.
Team
Our Team
Meet the visionaries behind our customer value approach
We're Hiring!
Join our team of strategic thinkers and innovators
Our evolution in customer value thinking
Tracing our path of continuous innovation and strategic insights from 1990 to today.
1990
Founded by Dr. Bradley Gale, introducing Competitive Value Analysis methodology
1995
Published groundbreaking research on customer value measurement techniques
2005
Expanded consulting services to include global market strategy
Trusted by innovative global leaders
Join leading businesses today
Discover how our strategic insights can transform your organization's competitive positioning and growth trajectory.